For a company that only released their first two tablets about 3 months ago, Wishtel certainly seems to be doing well if the launch of yet another tablet is anything to go by. The Ira and Ira Thing by Wishtel received what the company describes as an ‘overwhelming’ response, and now the Ira Thing 2 has been launched to to build on that success.
Entirely designed and manufactured in India, the Ira Thing 2 is a trendy looking tablet that comes in 6 colors: Red, blue, black, yellow, pink, and white.
Specifications
The Ira Thing 2 is a 7 inch tablet with a multi-touch capacitive screen that runs on Android Ice Cream Sandwich. Considering the 7 inch tablet market in India already has a number of entrants with Ice Cream Sandwich on board, the Ira Thing 2 faces some stiff competition.
Its 1.5 GHz processor is fairly impressive especially considering the price point, but the fact that it only sports 512 MB of RAM does disappoint slightly too. Also, it only has 4 GB of internal memory for storage, though the support for MicroSD will allow users to extend that by up to 32 GB.
On the front of the tablet is a 1.2 Megapixel camera. Although that isn’t much to brag about, it will allow for video calls and conferences, which is the idea really.
The connectivity of the tablet is a little bit disappointing. It does support WiFi but it does not have Bluetooth or a GPS. To connect to 3G networks, a dongle will be required, which must be obtained separately but isn’t too big of an issue.
Looking at it on a side profile, you’ll notice the 3.5 mm standard audio port, and a mini HDMI port as well.
With a 3000 mAh battery, the advertised ‘browsing time’ of the Ira Thing 2 is ‘up to 4 hours’. Chances are it will be a little less, but that does sound near what would be expected.
A Trendy, Localized Tablet
All in all, the Ira Thing 2 has 2 main selling points, the first of which is the fact that it is a trendy and well engineered device that looks good. Unlike some of the other clunky tablets available at around this price point, it stands out remarkably with its pastel colored exterior.
The second advantage the Ira Thing 2 has going for it is the fact that it has a number of localized customizations on board. It has an Indian language keyboard that supports 14 of the major languages used in the country, which is definitely a plus point.
Other localized options include a news app that will access all the major newspapers, and a TV app that delivers over 120 channels.
Long story short, at Rs. 6,500 the Ira Thing 2 is a tablet that has decent connectivity options, is able to play full 1080p HD movies, and shouldn’t have any issues with apps. What will truly determine its success is probably whether or not it is able to tap into its target market, i.e. the youth of India.
If nothing else, the entry of the Ira Thing 2 into the 7 inch market is bound to intensify the competition there further.
Source: Techzek
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